Google has weakened the weight of backlinks, so the current strategy is page-focused: analyze market content, continuously expand and deepen the framework, and backlinks only need to be slowly increased with high-quality backlinks. In addition, content can also be created with the help of AI.
Content sources: 1. Scrape self-media, starting by converting videos to text; 2. Train your own content model to generate content with AI. Next, let's talk about backlinks.
Backlink Monitoring
similarweb.com: research competitors' backlink sources and monitor the results of your own backlinks.
Partnerships
This is the method I recommend most. Backlinks from blogs and YouTube, Instagram, and X are recognized. Find KOLs to review products or experience services, then publish to various social media. The key, however, is that they must have their own blogs and media. I recommend using crawlers to find these people.
These are some influencer channels
BuzzSumo
Klear
ollowerwonk
Vendors
I recommend getting backlinks from your upstream and downstream—your vendors or agents—as they are highly relevant to you.
Campaigns
Post campaigns on social media and invite participation in any form, as long as a link can be added.
Tools
Create small tools for people to use or share, such as website plugins and your own apps.
Paid Advertorial Publishing Platforms
PR Newswire:
Provides press release and article publishing services, allowing you to publish your content to various high-authority news websites and industry websites.
Helps obtain high-quality backlinks from well-known media.
Newswire:
Similar to PR Newswire, it provides extensive press release distribution services to help you obtain backlinks on authoritative websites.
Suitable for corporate news and important announcements.
Link-able:
Provides services specifically for businesses seeking high-quality backlinks; link-building experts publish content for you on relevant high-authority websites and obtain backlinks.
Offers customized backlink-building solutions.
FatJoe:
Provides paid guest blogging services, publishing your articles on high-authority blogs in relevant industries.
Helps obtain high-quality backlinks from authoritative blogs.
Blogger Outreach Services (BOS):
Provides blog promotion services specifically for businesses, publishing your content on high-quality blogs.
Obtain high-quality backlinks through partner blogs.
Guest Post Tracker:
This platform lists websites that accept paid guest posts; you can choose relevant high-authority websites to submit to.
Helps find industry-relevant backlink opportunities.
Websites that provide journalist sourcing: authors can cite your articles—of course, your articles need to be of sufficient quality.
What Counts as High Quality
Recognized mainstream media and authoritative institutions; next, links through which users can click over and show some browsing behavior. |